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Sports in Southern California is the engine for a stunning $4 billion in annual economic impact according to the fifth survey of the area's sports industry by the UCLA Anderson School of Management.
The survey, commissioned by the Sports Council and the Los Angeles Area Chamber of Commerce, reviewed the revenue, employment and attendance impact of area sports franchises (including major annual events), sports venues and major colleges and universities for the calendar year 2003 and calculated both the direct and indirect economic impact of sports in Los Angeles. All of the information was collected on a confidential basis and showed the continuing expansion of L.A. sports (all amounts in millions of dollars):
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Survey |
Direct Impact |
Induced Impact |
Total Impact |
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1: 1993 |
$ 762.0 |
$ 640.3 |
$ 1,402.3 |
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2: 1996 |
$ 800.6 |
$ 652.3 |
$ 1,452.9 |
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3: 2000 |
$ 1,047.3 |
$ 907.3 |
$ 1,954.6 |
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4: 2003* |
$ 1,465.0 |
$ 2,098.7 |
$ 3,563.7 |
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5: 2005* |
$ 1,659.1 |
$ 2,424.7 |
$ 4,083.8 |
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* Use of updated BEA multipliers result in higher induced impact.
The 2005 study showed that sports activity in the Southern California area generated over 16,000 full- and part-time jobs. Attendance at all levels of sporting events reached a remarkable 28.6 million in 2005 as well.
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